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WHY do we do what we do?

A few months ago, I joined the RSP team.

Recently I was asked “Why do you do what you do? Why are you focusing on the small TIC companies? Why are you only working with the sellers and not the buyers?”

It was not a potential client who asked, it was someone who has known me for far too many years.

Now, I am used to be being asked “What Exactly Do You Do?” and I’ve become pretty adept at my elevator pitch that describes who we are – “We